Travel Insurance Website
By means of multivariate testing and optimization over time, we arrived at the most appealing presentation for converting prospects to customers.
New Credit Card Website
We created an innovative product comparison tool to provide tangible answers that reassure prospective customers.
Customers used our microsite to make referrals via email or Facebook, contributing to a significant increase in overall conversion rates through digital channels.
New Service Enrollment
Our animated videos and microsite encourage small business owners to become aware and learn to use a new service designed to make expense management easier.
Rewards Program Lifecycle Emails
The more customers understand their rewards, the more likely they are to value and use them. Our program welcomes and engages new customers by making it easy for them to appreciate their rewards.
A fun interface draws people in, engages them, and makes them want to return. Our microsite for new customers encourages exploration and enables understanding in an enjoyable and easy-to-use way.
Engaging and retaining customers
Dynamic E-Newsletter Program
A single, universal template is dynamically skinned for multiple products and personalized engagement content—geo-located live offers, real-time Twitter activity, and individual account information—to be highly relevant and timely.
Personalized Offer Program
Making innovative use of data, including customer and geo-location information, we serve up offers users feel are customized for them.
Local Event Offer Program
We produced an e-newsletter publishing platform that enables delivery of local event offers in over 30 editions using a custom, proprietary content management system.
Frequent Traveler Loyalty Website
Avid travelers are drawn to this product because of its unique benefits, and use this website to better understand them and participate in interactive travel preferences polls.
Affinity Group Loyalty Website
Thousands of shared cash rebate stories and photos from customers form the core of this site, designed to educate about benefits and build upon their considerable enthusiasm.
Rewards Program E-Newsletter
Personalized information presented in a compelling way drives open and response rates of this e-newsletter for one of the largest and most respected rewards programs.